IN AN INTERVIEW with Marcia Zidle, Host of usiness Edge Show, Chuck Brooks (member of our Featured Contributors Panel) discusses his experiences in the various pillars of 1) Executive Business, 2) Government (Executive and Legislative Branches), 3) Academia,Policy (John’s Hopkins University Faculty), and 4) with the Media in the Nation’s Capitol. He will examine how to target outreach to key decision–makers and advance your marketing efforts and or cause in the public, private world. Chuck will also provide a case example of how a company with a product related to a policy such as cybersecurity can build a business development and marketing strategy to reach the right public and commercial audiences:
All You Need to Know About Navigating Washington, DC
Marcia Zidle, CEO of Leaders At All Levels, is the Smart Moves Executive Coach and Keynote Speaker who works with companies, professional practices and business leaders ON THE MOVE! They want to move up to the next level – ahead of their competition – into new areas – over and around obstacles – towards having staying power – alive and well today as well as tomorrow in a constantly changing world. With over 25 years of leadership and business consulting experience, Marcia brings street smart eyes, project management hands and a quick wit to ensure organizations get on the right track, stay on the right track and not get sidetracked on their path to higher performance and profitability. Marcia’s latest venture is the Smart Growth System which provides small to medium sized businesses with the proper foundation for expansion: a Growth Agenda that becomes their roadmap,