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A Short Guide to Calculating the ROI of a Landing Page with Google Analytics

We are fired up to share our latest infographic with you! Google Analytics isn’t just about page views and bounce rate. Did you know that you can use it to calculate the value of different actions on your landing page?

The infographic is based on data from our recent report, Google Analytics Usage Among Marketers. We wanted to walk you through the basic steps of calculating your ROI with Google Analytics. Want to learn more? Check it out below.

via Infographic: A Short Guide to Calculating the ROI of a Landing Page with Google Analytics · Formstack Blog.

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