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A Look at the Psychology of Color in Marketing

Color has an incredible hold on our feelings and emotions. It is one of the first things that we notice in the world around us. That’s why smart marketers make a point of understanding the psychology of color in marketing. Is your brand up to the challenge? See more in the infographic below:

Learn about the psychology of color in marketing, what color does to the brain, and colors that maximize your marketing value

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Brian Wallace
Brian Wallacehttps://nowsourcing.com/
Brian Wallace is the Founder and President of NowSourcing, an industry-leading infographic design agency based in Louisville, KY, and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide and hosts the Next Action Podcast. Brian has been named a Google Small Business Advisor for 2016-present and joined the SXSW Advisory Board in 2019.

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2 CONVERSATIONS

  1. Very interesting post, Brian.

    Your post and mine of today on Magical Coloring of Business share the use of colors in marketing. You covered this beautifully with very interesting illustrations.

    I covered the use of color and its consistency in many other fields than marketing. But I must congratulate you on the depth of your post.

salon 360°

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