53 PR News Ticklers From An Award Winning PR Expert

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It’s the first day of school, and instead of writing what you did this past summer, what could you write a press release about today?  If you are at a loss for ideas, or you actually think nothing new has happened with you or your business, this tickler list is meant just for you!

Branding & Corporate Culture

1  Business rebranding / new logo and slogan

2  New website or significant upgrade to existing website

3  Company name change

4  Product name change

5  New employee fitness center

6  Local event or team sponsorships

7  Recent charitable involvement / contributions

8  Internship programs for local college or high school

9  Pro bono work for non-profit organization

Company Growth & Milestones

10 Creation of a new company or spin-off

11 Milestone accomplishments, awards, and honors

12 New office opening,  relocation, expansion

13 Company or entity change

14 Strategic partnerships and alliances

15 New hires

16 Transfer in ownership

17 Holiday related promotions

18 Major steps towards ‘going green or sustainable;

19 IPO stock offerings

20 Financial and earnings updates

Products & Pricing Promotions

21 New website or significant upgrade to existing website

22 Free shipping offer or changes in shipping rates

23 New products and services

24 Product name / slogan change

25 New product production processes

26 New products, services, pricing, and promotions

27 New contests and sweepstakes

28 Holiday related sales and promotions

29 Unique uses for existing products

30 New referral rewards programs

31 Free consultations or trial offers


Susan Almon-Pesch
Susan Almon-Peschhttp://www.market4profit.biz/
SUSAN Almon-Pesch is the founder of Market 4 Profit, and her full service ad agency was named Small Business of the Year and ranked in the Top 25 agencies in Western New York. In 1988 Susan was elected the first woman president in the 70-year history of the 250 member Buffalo / Niagara Sales and Marketing Executives, and she was the first woman inducted into its Hall of Fame in 1992.

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