Dr. John Sullivan, recruiting and HR thought leader, speaker, and author, knows the power of the tweet. He claims that almost100 percent of social media recruiting happens in LinkedIn, Facebook, and Twitter. Candidates that come to your company through social media are more interested in and involved with your business than candidates sourced in other ways. Social media creates a vaster and more intimate connection with candidates for much less monetary outlay, sometimes with no expenditure other than a time investment.
With an average of 58 million tweets per day reported by Statistics Brain, your company can’t afford not to use Twitter for sourcing, hiring, and recruiting. And Twitter offers more for recruiting than just connecting with and engaging candidates. Twitter enhanced search, Twitter smart search, Dice’s new Twitter job card, building a Twitter following, and using a social media management tool like Hootsuite are five ways to add Twitter to your recruiting strategy.
via 5 Ways to Add Twitter to Your Recruiting Strategy – Social-Hire.