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The 15-Minute Social Media Audit Everyone Can Do

The word “audit” deserves more love than it gets. When I hear the word, my mind goes straight to tax season and the manila envelope crammed with receipts and forms that I keep stashed away in the closet. Audits seem to equal anxiety, which is too bad – because not all audits are created equal. A tune-up at the garage is essentially an audit for your car, a check-up at the doctor is an audit of your health. You can learn a lot from regular reviews like these.

The same holds true for an audit of your social media marketing.

via The 15-Minute Social Media Audit Everyone Can Do.

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