Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers. It is a way of creating relationships and community so people feel loyal to your brand, and it helps you become recognized as a thought leader in your industry.
120 Marketing Ideas for a Successful Blog
DO YOU HAVE THE "WRITE" STUFF? If you’re ready to share your wisdom of experience, we’re ready to share it with our massive global audience – by giving you the opportunity to become a published Contributor on our award-winning Site with (your own byline). And who knows? – it may be your first step in discovering your “hidden Hemmingway”. LEARN MORE HERE